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Sentiment Signals - Unemployment Graph
The Unemployment Graph is an example of the PreCasts (early forecasts) TrendPointers produces each month. Note the accuracy of the TrendPointers PreCasts compared to the actual data releases since December 2009.
Many businesses rely on Unemployment data as a measure they use in forecasting the business climate. Unemployment is also highly correlated with credit card charge offs. Knowing when key measures like unemployment are likely to make major moves is important in making resource planning decisions, including advertising and promotion spending, et.al.
A number of additional measures are available:
Sentiment Signal Trends – Overall Economy – Business Media
Sentiment Signals Scorecard – Business Media Sentiment
University of Michigan Consumer Confidence – Precast Signals
Conference Board Consumer Confidence – Precast Signals
Retail Sales – Precast Signals vs. Reported
Historical Business Media Sentiment vs. Retail Sales
Overall Economy Sentiment Signal Trends – Business Media
Overall Economy Sentiment Signal Trends – Mass Media
Recession/Recovery – Business Media Sentiment
Recession/Recovery – Mass Media Sentiment
Housing Sector – Business Media Sentiment
Housing Sector – Mass Media Sentiment
Please contact Brad Shelton for additional information
bshelton@datasourcetech.com


