Everyone wishes they had a reliable way to determine if now is the time to increase their investment in a new product or should they be pulling back because a downturn maybe coming.  One of our partners has found a way to identify elements which impact future economic behavior prior to the point at which a change in direction can dramatically impact the value of an investment.

TrendPointers are not economists or economic reporters. They are behaviorists that produce advanced forecasts of consumer economic behavior. The forecasts are available earlier and are more reliable than the range of consensus estimates, especially when it comes to anticipating major turns in the economy. These forecasts help businesses plan for the future with greater certainty than ever before.

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TrendPointers has developed a new methodology to track the media discussion around specific economic topics including the general economy, housing and the recession/recovery. Unlike other methods that survey consumers and gather their responses at a point in time, we monitor the media including online, offline, print and broadcast reviewing thousands of economic stories each week.

They have developed a proprietary scoring method that includes the composition of the sentiment, not just a single number. The data are used both in their raw form (above) and are included in models used to forecast future economic behavior. Economic variables forecast include unemployment (below), retail sales, consumer spending and others.

TrendPointers helps businesses anticipate the future.

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Trendpointers Group began their research to find a new approach to understanding investment trends and, most important, how to have more advance warning of significant changes in the markets, good or bad, and well before the event actual became reality. Their expertise stems from decades of working with many of the world’s leading consumer and business marketers and manufacturers; companies that have spent billions of dollars learning how to harness information to create and deliver messages to their customers that will inform, educate and move them to action.

TrendPointers has adopted and adapted the information collection and analysis practices from consumer behavior and marketing research and applied them to managing the flow of investment related information. Their staff is dedicated to finding, analyzing, distilling and reporting the most crucial information that can impact investment success.

Consider the value this type of information can provide to your organization by allowing us to prepare a custom report based on your last 3 years sales. Contact Brad for more information.